LinkedIn Strategy & Outreach
LinkedIn Strategy & Outreach is designed to help you transform your LinkedIn presence from static to strategic. Instead of simply polishing your profile, this course focuses on activating your network, expanding your visibility, and engaging with purpose.
Whether you’re looking to connect with recruiters, attract new clients, or elevate your professional influence, you’ll gain practical tools to build meaningful relationships. Learn how to spot valuable connections, write outreach messages that resonate, and interact genuinely through comments, content, and direct communication.
You’ll learn how to:
- Use LinkedIn to attract recruiters by positioning yourself where opportunities find you
- Maintain a consistent personal brand that builds trust and recognition across your network
- Craft cold messaging scripts that feel authentic and actually get replies
- Build a job search funnel that helps you apply strategically — not just scatter your résumé
Using LinkedIn to Attract Recruiters
Learn how to position your profile so recruiters come to you. This lession covers optimization techniques, keyword strategies, and visibility settings that make you discoverable in recruiter searches. Understand what recruiters look for, and show up on their radar.
Maintaining Your Personal Brand
Your LinkedIn profile is more than a résumé — it reflects your professional identity. Learn to maintain a consistent brand through your headline, summary, content, and interactions. Explore how to align your messaging with your goals and make a lasting impression
Cold Messaging Scripts That Get Replies
Master the art of reaching out with confidence and clarity. In this lesson, you’ll get proven cold messaging templates that feel personal, not pushy — crafted to spark genuine conversations, build rapport, and significantly boost your response rate
Job Search Funnel: Applying with Purpose
Stop applying blindly and start applying strategically. This lesson introduces a structured job search funnel to help you identify potential roles, organize your outreach, and focus your time on opportunities that truly align with your skills, values, and career goals.